By default, every out-of-stock variant in your store shows Notify me when back in stock. For products you’ll never restock - final-sale items, seasonal one-offs, discontinued lines - turn Notify Me off so the variant shows the normal sold-out state instead.
Steps
- In Shopify admin, open Apps → Bloom.
- Go to Notify me → Configure products.
- Search for the product, or filter the list.
- Switch the Notify me toggle off on the variant row. Use the product row to switch off every variant of that product, or the Apply to all row for every matching variant.
- Click Save.
To find variants you’ve already switched off, set the Notify Me state filter to Disabled.
What happens after
- The Notify Me button stops appearing on the storefront for that variant.
- Any existing sign-ups in Klaviyo are untouched - they stay in your list and will still receive notifications if you ever re-enable Notify Me and the product comes back in stock.
- Pre-order (if configured on the same variant) is unaffected, and shows without the Notify me when available button.
Disabling Notify Me per product is the right move for final-sale items. To turn Notify Me off across the whole store, remove the Bloom embed from your theme (Online Store → Themes → Customize → App embeds → toggle Bloom off). This will also disable pre-order.
