Home page
Opens at Apps → Bloom. Below the Getting Started checklist.
Performance
- Date range - 1d, 7d, 30d, 90d, 180d or 365d. Defaults to 30d.
- Last update - the rollup runs every 10 minutes, so charts can be up to 10 mins behind.
- Refresh stats - pulls the latest numbers on demand instead of waiting for the next rollup. Events from the last 60s may not be counted yet.
- Revenue - total revenue from pre-order orders in the window.
- Conversion rate - orders ÷ views.
- Most revenue - top 6 variants by revenue, with AOV in brackets.
- Most viewed - top 6 variants by views, with purchase rate per variant.
- Potential revenue - sum of each sign-up’s variant price × 1 unit.
- Sign up rate - sign-ups ÷ views.
- Most potential revenue - top 6 variants by potential revenue.
- Most viewed - top 6 variants by views, with sign-up rate per variant.

Results page
Under Apps → Bloom → Results. Tab between Pre-order and Notify Me at the top. Same Performance charts as the home page, plus a per-variant table.
Configured variants
Every variant with pre-order or Notify Me configured. Sortable by any column.- Product and Variant
- Stock - current Shopify inventory.
- Oversell - the oversell limit.
- Remaining - capacity left before the limit.
- Sold (7d) - units sold in the last 7 days.
- Status - Active, Scheduled, Sold Out or Disabled.

Design & content results
Shows how each design and content choice performed while it was live, so you can keep the values that convert. Built from your change history and daily analytics - no setup needed. Works on both the Pre-order and Notify Me tabs. For each setting, every value you’ve had live gets a row:- Views, starts, sign-ups (or orders for pre-order) while that value was live.
- Rate - sign-up or purchase rate. The group row shows the weighted average.
- Diff - relative change vs the previous value.
- Potential revenue (actual revenue for pre-order) and $/view.
- A value used more than once is bundled into one row - hover the date ranges to see when.
- Days you changed a value are excluded, so a row only counts full days.
- Hide low views (on by default) hides comparisons with under 1,000 views - too little traffic to compare fairly.
- Columns are sortable.
